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Fashion retail company Grandpa has moved into Hobo Hotel. The lobby is transformed into an inspiring shop, offering a curated selection of lifestyle products, clothing and accessories to tourists, hotel guests and locals.
“The retail business is changing which is creating new opportunities for both customers and businesses. We are aiming to be the leaders in regards of service, inspiration and atmosphere by challenging the norms, be energetic and meet the customers in new places.”, says Helene Forsberg, CEO at Grandpa.
“Grandpa will be the leading edge and this is a new way of working with retail in an inspiring way for the customer: we are creating an omni experience and get to show a selection of our products physically, while all products are easily available online.
Jonas Pels, founder and owner of Grandpa, says: “Our first business idea was “to be more than just a store” and that is something we still live by. Now when others start to talk about the customer experience, it’s already in our DNA. Our force is service and we’ve always seen our visitors as guests, not customers. We believe that what we offer and our view on the meeting with the customer kan add a lot to Hobo.
Mattias Stengl, CEO at Hobo, says: “The collaboration with Grandpa is extremely exciting and at the same time, completely natural. I am convinced that the physical space will become more and more important in the way that we live our lives – and to combine food, drinks, culture as well as living and working spaces, now with the addition of retail, is beyond exciting. There are a lot of things changing in our industry and by working closely with other key players we will be the leaders of that change, and we will dare to do things differently. Grandpa x Hobo is an example of that.”
Jonas continues:”In all our collaborations there must be a win-win for all parts. We work with partners that “suits” Grandpa on all levels: it should be fun and there should be a common ground. With Hobo, that’s exactly what we’re getting. Both companies have service as a part of their DNA, and strive to always go beyond the expected. We look forward to work together and give our customers an inspiring experience!”
The Grandpa Kiosk is opening on April 4th 2019 at Hobo on Brunkebergstorg 4 in Stockholm.
And we’re happy to be one of them!
“This quirky, beautifully designed boutique hotel is located a short hop from Sergels Torg Square, close to many of Stockholm’s main tourist attractions, as well as several bars and restaurants. Enter the hotel lobby area and you’re greeted by some funky, colourful wall art and the hotel also boasts a notable industrial chic design style. A strong emphasis on sustainability is demonstrated in the on-site restaurant, which serve up mouth-watering organic dishes, many of which are vegetarian. Guest rooms come with a flat-screen TV and a private bathroom and some also offer scenic city vistas. Hotel amenities include an on-site gymnasium, comfortable bar and lounge areas, and 24-hour front desk. Free WiFi is available in all areas, including guest rooms. For keen shoppers, there’s a Shopping Centre located in the same building as the hotel. Stockholm Central Station is a 10-minute walk away.”
Read the full article here.
The quickest way to zig zag through the city is on a bike, which is why we’ve put together the ultimate guide to see the city in a day with Hobo smack in the middle as a base. Breakfast, chilling, museums, lunch, hangouts, dinner and dancing – with exactly 1 hour and 43 minutes of additional sightseeing off the beaten track, covering the city from the bike. Even better, do it in style and borrow a Velosophy x HOBO bike.
You’re waking up hungry, which is why the first bikeride is easy peasy. Just 5 minutes away you’ll find Café Saturnus. Start your day with a hearty café breakfast like the frenchmen do. Have a seat in the sun and watch the city wake up – including yourself with a perfect cappuccino in your hand.
Ready to get going. Back on the bike. Bike along some seriously impressive buildings on Strandvägen, over to Djurgården along the waterfront. In 15 minutes you’ll arrive to Rosendals Trädgård. Soak up the nature, enjoy the flowers, chill under an apple tree and pretend you’re in a movie from the 50’s.
Feeling how the coffee is doing it’s magic, it’s time to learn something new. You head over to Spritmuseum in no more than 6 minutes. This is the museum of spirits, food, booze, alcohol, drinking history, you get it. Learn everything there is to know about Swedes and our peculiar relationship with all these things through the history and into the future.
Getting hungry from all this biking and reading about food? Little did you know that you’re in for a treat. The museum’s restaurant is regarded as one of the best museum restaurants in the world. And the cellar is stocked with natural wines. And if you’re lucky enough to visit on a Saturday, it’s brunchtime!
A long lunch slowly turns into cocktail hour. Time for another bike ride and a change of scenery. When you get to Erlands café 21 minutes later, it’s really nice to sit back in this tiny bar covered in wood panels and velvet, enjoying a cocktail. Oh, and they have live jazz on Saturday afternoons (and Tuesday evenings!). Life is good.
But you forgot the shopping! Let’s head over to Gamla Stan. On Kindstugatan 16 minutessouth, La Boutique is ready to assist with all too pretty, unique little things. And luckily for us, souvenirs are available around every corner. Shopping, check!
All this biking and no dinner? No way. You head over to cozy Café Nizza, 10 minutes away. The secluded, adorable outdoor seating is the perfect spot for a break. You let the chefs choose what to eat on this night that is starting to feel like one in southern Europe.
Full and happy. The sun is setting, time to dance. No sunny day in Stockholm is complete without a visit to the legendary outdoor club Trädgården under the Skanstull bridge, 8 minutes away. Play boule, drink beers, mingle and beat someone in ping pong. Many hours later you hop on the bikes and go the 22 minutes back to Hobo, falling asleep in a fluffy bed.
Less talking. More action. To work forward with the environment as a part of our DNA is given, but also to take part of innovation for a better tomorrow. At Hobo we firmly believe that without a healthy environment, nothing else matters.
Here is what we do about it.
Behind our reception is another battle with the norms. Who ever said shopping can’t be done at 2AM? We sell products from eco-friendly artisans and small companies. Every brand have a curated bio card so you can follow the product from top to bottom. We hope to encourage a conscious shopping behavior. By hosting events where we talk about sustainability, we created a sustainability community around Hobo where topics are discussed by experts monthly.
We flipped the coin in a way which we think will be industry standards in a few years. At Hobo you do the opposite – if you want your room cleaned you need to hang the door sign out, if you don’t we will not clean the room. No fuzz, no options. This has reduced our cleaning 70% and saved us more than 100,000 L of water per year. This is a choice we took based on sustainability, and provides the freedom of choice to our guests.
Do you know what cafés have that the regular hotel doesn’t? Minimal food waste. That’s where we took inspiration and started pre-batching units instead of using the traditional buffé concept. That took the waste down to less than 60 g per guest. We also make as much as we can in our own kitchen to control what ingredients are being used… and what we put in our bodies. Unnecessary additives, no thank you!
We’re proud of our cocktail menu. Not only does it taste great, but it’s also based on sustainability. That breakfast waste we talked about? Try “Cereal Killer”, which is made of the left over cereal from the breakfast.
Swedish Stockings is a start-up producing the first 100% bio-cotton stockings from the leggings you hand in. The “leggings box” is found in every room, where you leave your old broken ones to give them new life. Speaking of giving new life to clothes. Our lost and found, over 15 boxes, was donated to Stockholms Stadsmission last year.
Together, Björn Atldax and Karl Grandin forms the artist / designer duo Vår. They’re the ones behind the artwork in the dining room (the glass installation, Kosmogonen) and in 5emman (the 3-piece spinning installation). Their pieces for Hobo are interpretations of beliefs, mythology and different representations of the world.
Kosmogonen is a glass installation consisting of three parts where pictures and fragments from different creation myths are presented on parallel glass panes. Three religions in layers are partly covering each other, partly letting each other be seen, all to create a united story – we’re all from the same place anyway, right?
All religions, present as well as forgotten, consists of bizarre and odd elements. In Gudmaskinen, (which translates to “The God Machine”), parts of gods are mixed and form new, magnificent creatures. The machine consists of three gods: the Abrahamic god as pictured by Hesekiel in the Bible, Ymer from Old Norse mythology and Amun from Egyptian mythology. It works a bit like a Mix-Max game (remember those folded drawings we made as kids?).
Randy “Hotthobo” Ellis co-owns and serves as label manager for California’s Hobo Camp and Voltaire Records. He’s a longtime vinyl DJ and record collector, the host of the NTS radio program Mint Condition, and also a producer, arranger, remixer, event promoter and coordinator and frequent contributor and collaborator to releases by Loose Shus, Chautauqua, Elegant Borzoi, and Relish. His DJ sets consist of deep excursions into new, classic, and obscure 12″ and 7″ records, with a focus toward high-end Boogie, Disco, Two Step, Sweet Soul, Italo, House and Modern Funk.
This Thursday 20/9 you’ll find him in the HOBO Lobby bar dropping the grooviest after work vibes!
Can’t wait? Get a peak here: https://soundcloud.com/discogs/discogs-mix-075-hotthobo
Attend the event here: https://www.facebook.com/events/1951071668525875/
Tictail x Hobo – Stockholm’s first brick-and-mortar storefront – open 24/7- in the lobby of Hobo Hotel!
Have you ever been strolling around Stockholm in the summer wishing you had packed a swimsuit for a spontaneous evening dip? Have you ever realized on your way to a dinner party that you have forgotten to pick up a little something for the host? Have you ever wished that your favourite stores were still open for those late night shopping cravings? Or are you just looking for something unique? Then we have some good news for you.
Tictail and Hobo—two companies rooted in the importance of community, exploration, and the support of emerging design—are proud to launch Tictail x Hobo; a retail store giving Stockholm 24/7 access to a community hub filled with more than 48 brands from all around the world. The selection of products is carefully curated by Tictail’s team in New York and replaced every three months. From September until November – the theme is Wanderlust which is all about the insatiable appetite for travel and adventure, featuring products specifically chosen for those who live for the thrill of the find.
With a constant rotation of not only the best local gems from Stockholm but some of the most talented designers from all over the world, we offer l visitors as well as locals a truly unique shopping experience.
In tandem with the launch of the seasonal themes, one Tictail brand per month will be featured in a temporary pop-up space in Hobo’s designated exhibition area called Space By, giving shoppers the opportunity to not only meet these entrepreneurs face-to-face and learn more about their design processes but also shop their latest collections in-store.
So now you have more than one reason to stop by Tictail x Hobo – we dare you to walk away empty-handed.
– Where else can you find a one of a kind handbag at 2.30am? –
Tictail x Hobo – en ny typ av shoppingupplevelse – öppet 24/7 – har öppnat i lobbyn på Hobo Hotel!
Har du någon gång vandrat omkring mållöst i sommar-Stockholm och önskat att du hade packat ned badkläder för ett spontant kvällsdopp? Är du kanske en av dem som önskat att öppettiderna för riktigt bra shopping-destinationer i Stockholm varit något längre? Eller är du bara shoppingsugen på något unikt? Då har vi goda nyheter.
Äntligen är det möjligt att shoppa från ett brett sortiment av unika produkter, dygnet runt – i hjärtat av Stockholm! Med en ständig rotation av nya designer, märken som tidigare aldrig sålts i Sverige och ett unikt urval av konstnärer och produkter från hela världen
erbjuder vi långväga resenärer såväl som shopping-sugna Stockholmare en helt ny shoppingupplevelse.
Tictail och Hobo – två företag som båda delar en passion för gemenskap, nyfikenhet och stöd för nyskapande design – är otroligt stolta över Tictail x Hobo; en ny shopping destination som ger Stockholm tillgång till en mötesplats fylld med varumärken från hela världen. Urvalet av produkter kureras av Tictails team i New York och byts ut var tredje månad. Mellan September och sista November är temat Wanderlust, det handlar om den omättliga aptiten för resor och äventyr, med produkter som är specifikt utvalda för dem som lever på spänningen av att få uppleva nya miljöer, platser och personer.
Varje månad öppnar även en av de designers som säljer på Tictail upp en popup i Hobo’s utställningsområde, Space By, vilket ger shoppingsugna såväl som hotellgäster en unik möjlighet att träffa dessa entreprenörer personligen, lära sig mer om designprocessen och shoppa de senaste kollektionerna direkt av de som skapat dem.
Så nu har du ytterligare en anledning att besöka Hobo’s lobby – vi utmanar dig i att gå tomhänt härifrån.
– Var annars kan du få tag i en handväska klockan halv två på natten? –
Is it a bird? Is it a plane? Or is it just classics on a plate flying from the kitchen during easter?
We wanna celebrate the rising of the past, but just as you are allowed to celebrate it in any way preferred so are we. So what better way to do that then to bring back life into the old classics on the menu?!
We know that you’re tired of grandmas old easter dinner. Its ok. Book the set menu of rising classics for 395:– and get a taste of both Stockholm and history in one instead!
Tarte with scrambled eggs and truffle
Bread with churned butter and himmelsraften soft cheese
Or maybe some baked ice cream?
Lets just all admit it, its been quite a rough start on 2018, hasn’t it? The world is going mad, the climate change is going mad, wars are just always madness. Its work, its friends, family, relationships and life itself that sometimes is just a lot. WE ARE TIRED. We know the feeling too well and you know what? It’s totally fine.
Everything in life isn’t always social media ready, pretty, happy and cute. Doesn’t mean its not for us to enjoy tho! What better way to reload than to do absolutely nothing with your absolute favourite person for the weekend?
Think about it, when did you spend two days with breakfast in bed the last time? Or just explored a new city during the lay-in-bed-all-day-breaks? Do you even remember? No, I didn’t think so either. Its time my friend, you need this and its ok to need this.
New York’s house and disco evangelist Eli Escobar has been a familiar face on the city’s scene for the last two decades. Whether tearing it up at clubs across the capital (and beyond) or throwing down super-charged disco bombs on labels like Nervous and Strictly Rhythm, Escobar rarely steps out of his four-four beat.
As one third of the Tiki Disco parties in Bushwick, as well as running his own Night People label, Escobar has been putting his own twist on the city’s house and disco soundtrack, joining the dots between yesterday’s golden era classics and today’s club anthems.
Let’s play a little game called “Never have I ever”…
Never have I ever, been sitting in my pyjamas, closer to dead than alive from last night, watching Mean Girls, eating everything I could find in the fridge in one bowl while screaming to the lyrics of Enrique Iglesias – Hero.
Of course, you have (raise your glass)! And now you can do it together with as many of your friends as you want – and you don’t even have to take care of any dishes after!
The new brunch at Hobo is here to embrace all those moments in life we thought we would never ever tell a living soul about in form of food, drinks, music and movies. In pure Hobo style, we create all the guilty pleasure without the guilt. It’s local, its green and its fun!
Meet Sofia, the artist who got tired of the censored scene of the female body and is now moving into SPACE by at Hobo. The brand “Betuttad” was created during an already controversial exhibition of Sofias photography art. The few papier mache breasts and pots that was created for the flowers in the gallery quickly became the star of the show.
Each creation is made by hand with a unique shape and colour out of recycled pots, vases and glass to represent the versatility of the female body.
You will now be able to meet Sofia in her pop up studio at Hobo between 22/1-28/1 where she will continue to create. Follow her journey on IG over here!
When we say that Hobo is the place where we live, create and play better together – we mean it! SPACE by is our pop up area where we let our local talents and creators move in and do what they do best in any shape, form or religion that may be or show up in.
And what better way to celebrate that then to keep you reminded of how awesome it is doing your thing for the rest of your life with the help of ink?!
During this week we have teamed up together with our generation’s new giant in the tattoo business, INKBAY and their friends at the dopest studio in town right now, VILLA OCKULT. The pop-up studio has been packed since day one with people and personalities from all over the world to hang out, talk art, drinking beer and of course getting inked.
So you either hate this day, or you’re absolutely living for it! But lets put the sadness away for a while and celebrate what it’s actually about. Well, as soon as you’re not at home all by yourself during valentines with a bucket of ice cream bigger than your head and a spoon. And not even that good kind of spoon.
Back to reality, and back to surprising that special one with an amazing dinner out!
At Hobo during valentines, you will get a set menu of 7 courses for 595:-. And you will find flowers on the menu! Thanks to Flowers Bar Stockholm you will be able to both design your bouquet for and make sure so that it will be ready for you at your table when you arrive for the total of 150:-!
Book your table here adding “FLOWER” to your name and we will send you the code to use when you contact Flowers Bar Stockholm to design your bouquet and get it delivered to the table before you arrive. This will be the best valentines ever!
Finally, the holidays are over and we can all go back to our food routine Y’all! While you’ve been smashing your face on the X-mas dinner tables for a month we at Hobo have never stopped bringing the tastes of Stockholm to our plates and we still are.
We are very, oh so much still in love with our dearest Stockholm and will always keep on exploring what it has to offer in form of people, feelings, expressions and tastes. We play, work and live as locals and exist to share our thoughts and experiences with you.
As we all know, January is the month when you cry yourself to sleep questioning where all our money is, because they’re totally gone. That’s why you will find a smashing set menu of 7 courses of Stockholm for 395:- for the rest of the month to bring some happiness back into your life!
Wow what an amazing weekend we had to celebrate the new cocktail list together with colleagues from all over the world! BCA was around the corner and we had the big honour of doing a pop up at Hobo together with the team from NYC based Pouring Ribbons.
The 8 new signature cocktails are all flirty and made together with the whole bar team at Hobo. Who made what? Well, that’s up to you to find out while you’re sitting at the bar sipping on the best cocktails in town!
But of course, here’s a little sneak peek
Ok, guys so we actually made the impossible possible and opened up a brand new rooftop park together with our awesome neighbour At Six! The official launch isn’t until next summer but hey this was simply just way too good not to open up a little bit earlier than planned… So please excuse us for a little bit of a mess here and there, but also a big warm welcome to the pop-up version #Tjugodagar!
#Tjugodagar will celebrate the last days of summer by adding a full list of both local and international DJ’s and performers every Thursday, Friday, and Saturday between 18th of August to 30th of September. Besides that, you will be able to enjoy Stockholms only rooftop-cinema every Saturday starting at 21:00! While you’re in the park you will, of course, be able to eat from the grill and cool down with drinks from the bar.
To be absolutely sure that you won’t miss out on a single thing because trust us that’s definitely not how you wanna close up the summer, make sure to follow us on Facebook and always keep an eye on www.tjugodagar.se!
Here’s a little something from the grand opening last week!
Being a part of Hobo Hotel is the same as being local. We want you to be able to explore Stockholm in the best way possible and one easy way to do that is to always keep track of our neighbours and friends. We wanna show you where to eat, drink, laugh, look, make out, shop or just have a walk with the best take away in town. And if you can’t get enough you have the whole map over here!
In the heart (and also a bit calmer area) of Old Town, you will find one of our absolute favourite spots to eat and drink. Dream away, pretend like us that you actually know how to speak French with the staff and eat from the french menu. It feels like home, and that’s something we appreciate – a lot! If you can’t get enough of our House Creator Pau you will definitely find her here when she’s not at Hobo.
Remember when cash was king? It still is! Over at Kaffe, you will get an espresso for 15 SEK and up CASH ONLY. That’s not even what an ice cream will cost you these days. This is a good spot for the freelance people to either get some work done or just sit in the corner guessing what type of crazy and creative job all these guests have at this spot. It’s a local classic for sure at Södermalm.
In the middle of roads, parks, people, restaurants, cafés and a whole lot of things happening – this just pops up! A little bit of last-minute-heaven when you’re on the run and you just totally forgot that you didn’t buy that little surprise to your date later and voila. The owner is a super cool woman and a true local who will definitely spend some time with you, offering a coffee and a good talk while picking flowers.
Name me that one person who doesn’t want a piece home from this store, and I’ll buy you something from here (ok I probably won’t but just to get your attention for now). This is one of the most popular vintage stores in town and you will notice why without even entering the store. It’s like a little x-mas just to stand as a child in front of the windows wishing it all was in your home. Its handpicked from all over the world and there’s always something for everyone.
We are more than happy to introduce you to our very own pick of scents from Sniph! Together with the amazing CEO Elisabet and the Hobo crew we finally manage to pick our scents to represent us and the locals. So now you know why the staff this summer smells so good, and so could you! You will find the box in our shop at Hobo Hotel.
But now its time to get to know the mastermind behind Sniph!
If you haven’t already seen it we have a new offer that definitely shows how much all of us at Hobo loves a good cinema date during the summer nights combined with a staycation. So besides the Popcorn Sunday offer, we would like to share a list of our top 5 movies to watch this summer while staying in bed.
Dirty Dancing (1978)
En Kärlekshistoria (1970)
Rocky 5 (1990)
At Hobo the most important thing that we strive for and breath is providing exceptional service to anybody that steps through our front door.
Read what our Front Desk Team Leader, Oscar Lundberg has to say about our service at Hobo:
“Playfulness. For us, it’s not just a word, for us it’s a way of work. We believe that playfulness is what makes you put that pretty smile on your face.
When you enter Hobo, we want you to feel welcome, inspired and happy. If you are arriving late in the evening after a long day of travel, a hard day at the office, or if you are just popping in for a drink, you will always be greeted with a “Hej Hej!” and a smile, that will make you feel welcome in our community. That is our main goal.
The first thing you will see when you enter Hobo is our awesome flip dot-wall, you will smell the fresh mint growing in the lobby, and you will hear some great music pumping from our 5th floor. If you are tired of waiting in line at the check-in counter, you can always check in automatically through our digital self-check-in stations. Then you can use your time for more important things, like asking our front desk-staff where to get the best burgers in town or try out a couple of our delicious drinks at the bar.
Even though we are super proud to be a young, sustainable, local, co-creative lifestyle design-hotel. There is one thing we are even more proud and humble about: Our friendly staff.”
Looking forward to seeing you @ Hobo soon!
Forget about the crappy maps and boring advice from the usual hotel directories.
At Hobo with the help of Identity works, we created our own designed city guide. We have lifted out all the hot spots of interest that we found will be interesting for our guests and we have drawn them on a map of Stockholm. How cool is that? The best of all is that you can take our map home and show it off to all of your friends.
Hobo is situated in Brunkebergstorg. What used to be an old bank has now been transformed into the hottest hotspot in Stockholm. Next, to Hobo, you will find our sister hotel At Six and right at the top of the building, one can dine at Restaurant TAK.
Come and visit us at Brunkebergstorg 4.
Hope to see you soon!
Our head chef, Sebastian Runius or as we all call him “SUPER CHEF” describes one of his signature desserts as follows:
Sorrel is a secure sign that the cold winter is over.
I believe every Swede has been foraging and eating sorrel from a forest as a child.
It’s quite sour, containing a large amount of oxalic acid, and it’s so grassy.
We take a lot of sorrels, mix it whole, and make a sorbet out of it. It’s almost like a lemon sorbet, sour, sweet and smooth.
We put some flat matcha-tea meringues on the sorbet, to enhance the grassiness, and add cold double cream from a newly opened package of cream.
At Hobo we love and embrace our Swedish food and heritage, we always aim to keep a local and sustainable approach to what we serve.
The evening menu consists of 7 medium sized dishes, in which we focus on vegetables from our fantastic surroundings.
Welcome to us at Hobo
“It’s official – there’s a new hotel in town.
Welcome to Hobo – Stockholm’s new hotel where we will live, create and play better together!
In 2015, a small group of people started to think about what their dream hotel would be like. In short, we seem to like smart things that look good and to hang out with inspiring people. Now it’s two years later and we’ve been up and running for three amazing weeks, busy celebrating and putting the last pieces together.
Hobo is 201 rooms, a restaurant and café featuring a lot of green and local produce, two bars, a showcase stage and our pop-up area Spaceby where we invite up-and-coming brands and creatives to do their thing. Breakfast, lunch, coffee, open office, lectures, beer, dinner, music, new friends, cocktails, old friends, live gigs, a good night’s sleep and much more. No matter if you’re a Stockholm local or visiting, you’re always welcome over to our place.